Our event details, broken down for you.
Introduction
In the heart of Riyadh, a historic event unfolded on 4th and 5th March 2022 as the inaugural Riyadh Marathon took center stage. Organized by the Sports For All Federation (SFA) and delivered in full partnership by hala partners, this monumental occasion marked the first full official marathon in the Kingdom of Saudi Arabia. With the Ministry of Sports, Quality of Life Program, Saudi Arabian Athletic Federation, and Vision2030 offering unwavering support, Riyadh Marathon embodied the spirit of unity, athleticism, and progress.
Unveiling the Kingdom’s Marathon
The Riyadh Marathon was not just any sporting event; it was a groundbreaking achievement in the annals of Saudi Arabian sports history. As the largest mass participation event at the time, the marathon embraced four thrilling distances – 4km, 10km, half-marathon, and the full marathon. Supported by the International Association of Athletics Federations (IAAF), the event held prestigious IAAF sanctioning, raising its stature to that of world-class sporting spectacles.
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Behind the scenes, the Riyadh Marathon was skillfully operated by ASO, an organization boasting international experience with renowned events such as the Tour de France, Dakar Rally, and Paris Marathon. This invaluable expertise ensured a seamless and unforgettable experience for all participants and spectators alike.
Celebrating Unity in Diversity
The Riyadh Marathon brought together a diverse array of participants, with over 10,000 runners representing a remarkable 100+ nationalities. Embodying the spirit of inclusivity, 33% of participants were female, highlighting the event’s commitment to empowering women in sports. Furthermore, a remarkable 96.5% of runners were Saudi residents, showcasing the passion for running and athleticism that flourished within the local community.
Igniting the Passion Worldwide
As the starting gun was fired, the excitement reverberated far beyond the racecourse. With over 15,000 attendees and live broadcasting on the Saudi Sports Channel (SSC), the Riyadh Marathon was a captivating spectacle that reached the hearts of millions. Additionally, a staggering 17.5K+ viewers tuned in to the live stream, bringing the thrill of the marathon to a global audience.
Making Waves in the Digital Realm
The Riyadh Marathon dominated the digital landscape, garnering an impressive 33,700,000+ social media impressions. The event’s resonance on social platforms created a wave of enthusiasm, inspiring conversations about health, fitness, and the spirit of sportsmanship.
The Power of Dynamic Partnerships
Central to the success of Riyadh Marathon was the dynamic partnership program crafted by hala partners. Twelve esteemed partners came together, each contributing their unique strengths to this historic event:
Presenting Partner:
- Sabic: As the presenting partner, Sabic’s unwavering support added an unmistakable mark of excellence to the Riyadh Marathon.
Main Partner:
- ROSHN: ROSHN played a significant role as the main partner, illuminating the path to success for this momentous occasion.
Official Timekeeper:
- Huawei: With precision and expertise, Huawei served as the official timekeeper, ensuring that every moment of the marathon was accurately recorded.
Official Supporters:
- Pure Gym: As an official supporter, Pure Gym added vigor and enthusiasm to the Riyadh Marathon experience.
- Tawuniya Vitality: Tawuniya Vitality championed the cause of health and well-being, aligning perfectly with the marathon’s ethos.
- Jeeny: Partnering with Jeeny infused the event with an extra dose of energy and vitality.
- AvalonActiv: AvalonActiv’s support exemplified the spirit of sportsmanship and active living.
- Audi: Audi’s involvement symbolized a shared commitment to progress, excellence, and innovation.
- Decathlon: In a harmonious partnership, Decathlon provided essential sporting equipment, enhancing the overall marathon experience.
- PepsiCo: As an official supporter, PepsiCo refreshed the participants and attendees, adding zest to the event.
Other Partners:
- STA: STA’s contribution to the Riyadh Marathon showcased its dedication to promoting a healthy lifestyle.
- MDLBeast: Partnering with MDLBeast added a rhythmic and vibrant touch to the event.
Conclusion
The Riyadh Marathon 2022 will be forever etched in the hearts of participants, spectators, and partners as a testament to unity, athleticism, and the power of partnerships. hala partners’ meticulously crafted full partnership program brought together esteemed organizations from diverse sectors, uniting them in a shared vision of promoting sports, health, and well-being.
As the city of Riyadh reverberated with cheers and triumph, the Riyadh Marathon set a new benchmark for sporting events in the Kingdom. The inaugural marathon was a celebration of human spirit, determination, and community engagement, resonating far beyond its racecourse.
In the spirit of Vision2030, the Riyadh Marathon epitomized the Kingdom’s journey toward a healthier, fitter, and more prosperous future, powered by the collective passion of individuals, supported by dynamic partnerships, and inspired by the timeless allure of sport.
Introduction
In the picturesque city of Jeddah, Saudi Arabia, history was etched on 9th and 10th December 2022, as the inaugural Jeddah Half Marathon took center stage. Organized by the Sports For All Federation (SFA) and delivered in full partnership by hala partners, this mass participation running event marked a significant milestone for Jeddah and Saudi Arabia. As the city’s first official half-marathon, the event galvanized participants from across the globe to run, cheer, and celebrate unity through sport.
Unveiling Jeddah’s First Half Marathon
The Jeddah Half Marathon was more than just a running event; it was a testament to the power of sport in fostering a healthy and active lifestyle. With three diverse distances – 4km, 10km, and the half-marathon – the event catered to runners of all abilities and backgrounds. The event’s significance was further amplified by the endorsement and support of esteemed organizations, including the Ministry of Sports, Quality of Life Program, Saudi Arabian Athletic Federation, and Vision2030.
A notable achievement for the event was the prestigious IAAF sanction, solidifying its place among world-class sporting events.
United in Diversity
Jeddah Half Marathon was an event that transcended borders, attracting over 3,000 runners representing a staggering 70+ nationalities. The event’s spirit of inclusivity and diversity was exemplified by the remarkable 38% female attendance, highlighting the empowerment of women in sports and fitness. Moreover, an overwhelming 67% of participants were Saudi Nationals, showcasing the growing enthusiasm for running and healthy living within the local community.
Fueling the Excitement
The vibrant atmosphere of the Jeddah Half Marathon extended beyond the racecourse, with over 5,000 enthusiastic fans converging in the Village to cheer on the participants. Social media platforms erupted with excitement, generating an impressive 24 million+ impressions. Such fervor was further bolstered by a strategic PR spend of SAR 500,000+, ensuring that the event’s impact was felt far and wide.
Broadcasting the Spirit of Sport
Jeddah Half Marathon was beamed live on the Saudi Sports Channel (SSC), captivating viewers from across the Kingdom and beyond. The live broadcast brought to life the thrill and camaraderie of the event, underscoring the significance of sports in uniting communities.
The Power of Partnerships
At the core of Jeddah Half Marathon’s success was the cohesive partnership program crafted by hala partners. Eight esteemed partners stood shoulder to shoulder with the event, each contributing to its resounding triumph:
Event Partner:
- ROSHN: Illuminating the way forward, ROSHN played a pivotal role as the event partner, adding a touch of brilliance to the marathon.
Event Supporters:
- Chery: As an event supporter, Chery brought speed and efficiency to the partnership, complementing the spirit of the marathon.
- ACWA Power: Empowering the event’s success, ACWA Power’s support was a beacon of strength.
- Delta Sports: In a harmonious partnership, Delta Sports infused the event with a touch of athletic expertise and enthusiasm.
- Jeeny: Partnering with Jeeny brought an extra dose of energy and vitality to the marathon.
- Tawuniya Vitality: As a supporter, Tawuniya Vitality championed the cause of health and wellness, resonating with the marathon’s purpose.
- Nova: Nova’s involvement infused the event with contemporary flair and dynamism, making it a memorable experience for all.
- SSC: The Saudi Sports Channel’s support was instrumental in spreading the spirit of sport to millions of viewers.
Conclusion
The Jeddah Half Marathon 2022 epitomized the true essence of unity, diversity, and the power of partnerships. hala partners’ expertly crafted full partnership program brought together organizations from diverse sectors, each contributing to the grand tapestry of the marathon’s success. As runners sprinted, fans cheered, and viewers tuned in, the event united hearts and minds in the pursuit of a healthier, more active, and inclusive society.
The inaugural Jeddah Half Marathon will forever remain a testament to the potential of sports to inspire and transform lives. As the echoes of cheers faded away, they left behind a legacy of partnership-driven achievements, an enduring commitment to fitness and well-being, and a shared passion for building a stronger, more vibrant community through the spirit of sport.